Broadway Bar is a downtown LA staple known for its moody lighting, mid-century architecture, and classic cocktails. We were brought in to redesign their bar menu, updating the look and feel while keeping the spirit of the space intact.
Scope of Work:
Redesigned the main bar menu with updated type hierarchy and layout
Improved legibility for low-light environments without sacrificing style
Maintained brand consistency with the bar’s established identity
Delivered press-ready files optimized for high-volume printing
Ensured materials reflected both vintage charm and current-day relevance
The result? A menu that feels like it’s always been there—just sharper, cleaner, and easier to order from.
