Located on Rainey Street in Austin, Half Step is known for its classic cocktails, laid-back energy, and attention to detail. We created a custom wooden token to be handed out to guests—a small but memorable piece of the brand that patrons could carry with them or redeem.
Scope of Work:
Designed a wood token using Half Step’s existing brand identity
Managed print production, sourcing materials that matched the bar’s aesthetic
Delivered high-quality, durable tokens suitable for daily guest interaction
Focused on creating a tactile experience that felt both timeless and collectible
Aligned design and material choices with Half Step’s down-to-earth charm
This wasn’t just merchandise, it was a handshake, a souvenir, and a nod to the kind of bar experience you don’t forget.
